Upcoming Workshop

April 2 & 14, 2025 from 12:00 - 2:00 PM

This interactive live (virtual) two-part workshop provides an overview of the terrain from a journalist's perspective, including what reporters and producers are looking for and how to find it.
Leave this workshop with:
  • Actionable tips to help you attract media attention - even when you're not pitching
  • Insight into the best way to reach journalists (hint:it's not just email)
  • Knowledge of what journalists are looking for and how to position yourself as an expert
  • Personalized feedback and a pitch template
  • Best practices for developing your own media list
  • Confidence to pitch your ideas and expertise to media
Interactive live webinar via zoom
Small class size
(10 participants)
Individualized feedback from facilitator & group
Pitch templates and comprehensive handouts
Safe environment designed for women and gender-diverse individuals

Enroll Now

We’re a charitable non-profit that offers pricing on a sliding scale.

Receive up to 50% off if you’re an employee of a non-governmental organization with 10 or fewer employees, self-employed, a student or retired.

$449 CAD

Private, government sector or NGO with 25+ staff.

$349 CAD

NGO with 10 + staff or small business with 2-24 staff

$249 CAD

NGO with 10 or fewer staff, or self-employed, or student or retired

We’re pleased to offer a limited number of full and partial bursaries to people from equity-deserving communities experiencing financial barriers to accessing our training.

What past participants have said...

"This workshop was eminently practical and hands on – Jacky walks you through all the insider steps, structure, and tips to get your voice out there. I left not just with the contacts and pitch I needed, but also the confidence from learning from other wonderful women."

"The content was well-defined and easy to follow for people with little previous media exposure. Jacky is a smart facilitator with the exact knowledge needed to provide attendees with direction to get their first ever media exposure."

"Extremely practical content. (And the homework proved that right away!) Very in-depth on pertinent points. Very clear. Jacky Habib is an excellent instructor: very clear, focused (and nimble at helping others focus), thoroughly listens and replies."

Your Facilitator

Jacky Habib, Journalist

Facilitator and journalist Jacky Habib’s work focuses on humanitarian issues, social justice and women’s rights. She’s reported from a dozen countries on issues including the famine in Ethiopia, refugee policy in Uganda and the state of emergency with regard to sexual violence in Sierra Leone. In addition to being a journalist, she is also a consultant supporting non-profits with their advocacy campaigns and the founder of News Lens Travel, a social enterprise that provides media training to marginalized youth, featuring local creatives and storytellers.
Profile photo of Jacky Habib